Tag Archives: adobe

Adobe in Talks to Buy Marketo, SAP Updates Marketing Cloud, Other News

Adobe in Talks to Buy Marketo, SAP Updates Marketing Cloud, Other News

Adobe is in talks to buy Marketo, according to a Reuters report published Thursday. The acquisition would unite two marketing technology powerhouses, giving Adobe, known for its B2C digital experience software, some substantial B2B marketing automation capabilities. Adobe is based in San Jose, Calif.

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SurveyMonkey Files IPO, Forrester’s CX Certification, More News

SurveyMonkey Files IPO, Forrester's CX Certification, More News

SurveyMonkey filed for an initial public offering (IPO) with the United States Securities and Exchange Commission (SEC) through its parent SVMK, Inc this week. The San Mateo, Calif.-based SurveyMonkey provides survey software products that enable organizations to survey customers, employees and the markets they serve.

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SilverStripe Updates, NetlifyCMS 2.0 Launched, More News

SilverStripe Updates, NetlifyCMS 2.0 Launched, More News

Following the launch of SilverStripe 4 in Nov. 2017, SilverStripe have launched versions 4.1 and 4.2. The latest releases come with the following new features: A more redefined React-driven interface and better support for the latest versioning system to help developers build better products for their customers.

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Adobe Makes a Play for Mid-Market Customers With Magento Buy

Adobe Makes a Play for Mid-Market Customers With Magento Buy

If you live in the content, commerce and marketing space as I do, the last two weeks have been all about Adobe's acquisition of ecommerce platform provider Magento. Adobe agreed to acquire Magento for $1.68 billion, a deal which left many in the industry a little perplexed.

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Medallia Reveals Experience Cloud Updates, Sprinklr Hires Former Fed CIO, More News

Medallia Reveals Experience Cloud Updates, Sprinklr Hires Former Fed CIO, More News

Customer experience software provider Medallia debuted a number of advancements to its Medallia Experience Cloud platform this week at its flagship event Experience '18. Medallia officials said the updates include new developments in artificial intelligence (AI), machine learning (ML), mobile technology and IoT. The updates include: Medallia Athena: Designed

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Gartner Names Content Marketing Platform Leaders, Adobe Updates Experience Cloud, More News

Gartner Names Content Marketing Platform Leaders, Adobe Updates Experience Cloud, More News

Gartner released its first Magic Quadrant for Content Marketing Platforms (fee charged) March 27. The Stamford, Conn.-based research firm named NewsCred, Kapost, Contently and Percolate as its leaders. Skyword, ScribbleLive, Spredfast and Sprinklr were named "niche players." Gartner defines content marketing platforms (CMPs) as software platforms

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