Tag Archives: analytics

Why Artificial Intelligence Will Create More Jobs Than it Destroys

Why Artificial Intelligence Will Create More Jobs Than it Destroys

According to Gartner's 2017 hype cycle for emerging technologies, artificial intelligence (AI) will automate 1.8 million people out of work by 2020. While the job losses generate the most interest and headlines, the losses only tell part of the story.

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Three Killer Skills Professional Writers Need to Succeed in 2018

What brought you here today? What are you hoping to learn, be, become, do, or change by reading Copyblogger? We’ll be asking that question a lot in the coming year, but while we wait (feel free to answer in the comments below — we’d love to hear it), allow us to talk about why we
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2017 Contributors of the Year: Joanna Schloss

2017 Contributors of the Year: Joanna Schloss

The aphorism "perfect is the enemy of good" can be found in Voltaire's writings, Shakespeare's plays and Joanna Schloss's analytics advice. As a subject matter expert in all things analytics, including business intelligence, big data, data warehousing and more, Schloss cuts through the buzzwords to make analytics approachable.

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Surveying the Customer Experience Technology Landscape

Surveying the Customer Experience Technology Landscape

Gartner made some interesting predictions about customer experience (CX) and the marketing technology associated with it in early 2017. The research firm suggested customer experience management would continue to top CEO, CMO and CIO agendas, calling it the “watchword of our age.” On the technology side, Gartner predicted

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One Analytics Tool Doesn’t Cut It: An Integrated Analytics Approach

One Analytics Tool Doesn't Cut It: An Integrated Analytics Approach

I don't believe only one type of analytics method or platform can speak "The Truth" about the multi-channel customer experience of your brand. Yet this belief can be found at every level of the analytics world: Software vendors that promote their solution as having all the answers.

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