Tag Archives: bloomreach

BloomReach Reveals Next Steps for Digital Experience Platform

BloomReach Reveals Next Steps for Digital Experience Platform

AMSTERDAM — In the little over a year since Mountain View-based BloomReach bought Amsterdam-based open source web CMS provider Hippo, the company has worked to merge the two company's capabilities: joining the artificial intelligence (AI) and machine learning of BloomReach with Hippo's content management offering.

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Arjé Cahn: Use Machine Learning to Humanize Digital Experiences

Arjé Cahn: Use Machine Learning to Humanize Digital Experiences

Over the years, Arjé Cahn has observed a cyclical pattern in how the content management system market responds to change and the emergence of new technologies. Often, the initial response results in the creation of a new system silo which only later becomes part of a larger unified CMS.

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Time to Embrace Microservices and DevOps Agility in DX Technology

Time to Embrace Microservices and DevOps Agility in DX Technology

Organizations that break through monolithic technologies, architectures and processes and embrace agile, microservices-based strategies will be better served delivering solid digital customer experiences. And maybe even be like Amazon. Murthy Peri, vice president of technology at SapientRazorfish, shared these thoughts during the CMSWire-BloomReach webinar, “The Modern Digital Experience Tech Stack.”   “Amazon does

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Forrester: Digital Experience Leaders Embrace Portfolio Depth & Integration

Forrester: Digital Experience Leaders Embrace Portfolio Depth & Integration

Forrester's latest Wave for Digital Experience Platforms (DXP) emphasized vendors' "breadth of the portfolio and quality of integration."  Providers that do well in each area bring digital experience practitioners the "best of both worlds," Forrester senior analyst Mark Grannan told CMSWire in an interview this week.  Grannan wrote the report

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BloomReach Web Content Management Update Targets GDPR Compliance

BloomReach Web Content Management Update Targets GDPR Compliance

BloomReach wants to drive personalized customer experiences while satisfying the privacy compliance demands of the European Union's General Data Protection Regulation (GDPR) in its latest web content management release. The New York City-based digital experience provider has released version 12 of BloomReach Experience, which combines the commerce capabilities of BloomReach

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BloomReach, Post-Hippo Acquisition, Unveils Digital Experience Platform

BloomReach, Post-Hippo Acquisition, Unveils Digital Experience Platform

BloomReach debuted its first major product release since its acquisition of open-source enterprise content management provider Hippo last October.  The release integrates BloomReach's machine-learning ecommerce personalization platform with the Hippo content management offering to create an "open and intelligent" digital experience platform (DXP).

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Why It’s So Important to Know Your Organization’s Digital Maturity

Why It's So Important to Know Your Organization's Digital Maturity

Approach your digital experience platform infrastructure and delivery mechanisms much the same way you shop for clothes: The first step is knowing your size. Forrester Research determines the "size" of an organization's digital savvy in its Digital Maturity Model  (fee required), which allows you to plot your organizational maturity, offers

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Adobe, Acquia, Episerver Lead New Forrester WCM Wave

Adobe, Acquia, Episerver Lead New Forrester WCM Wave

Forrester gave top ratings to Adobe, Acquia and Episerver in a just released Wave that emphasizes the cloud and headless deployments, as well as integrations with best-of-breed products. The heavy weighting on headless, modularization, APIs and micro-services strategy pushed pushed Acquia and Episerver  into the leaderboard for the first time,

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BloomReach Acquires Hippo, Aims to Build ‘Intelligent’ DX Platform

BloomReach Acquires Hippo, Aims to Build 'Intelligent' DX Platform

There's big news in the world of content management today as BloomReach, a machine-learning driven e-commerce personalization platform, acquires Hippo, an open-source enterprise content management provider.  The deal marries content and commerce in one "open and intelligent digital experience platform," according to BloomReach CEO Raj De Datta, co-founder of the

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