Tag Archives: community manager

How to Reward Your Community Members

How to Reward Your Community Members

Community management operates by a golden — if unwritten — rule: give to your members long before you plan to ask for anything in return.  At the end of the day, community building is about making your members feel like they’re better people for having been part of your community.

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Why Most Companies Fail at Community Management

Why Most Companies Fail at Community Management

Most companies fail at community. And instead of taking a good long look in the mirror at what they’re doing wrong, they just declare that community doesn't work as a strategy.  They’re wrong. You can make sure that you get it right.

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