Tag Archives: Content Marketing

5 Audio Marketing Trends You Should Be Paying Attention To

5 Audio Marketing Trends You Should Be Paying Attention To

As we edge towards 2019, its clear to see the growing role of audio content in our daily lives. From morning news readouts to late-afternoon podcast sessions, Google claims that 72 percent of those who own a voice-activated speaker use the device as part of their daily routine.

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eBooks vs. Whitepapers: Which Performs Best?

eBooks vs. Whitepapers: Which Performs Best?

When it comes to advancing your content marketing strategy, you’ll find that whitepapers and eBooks are usually the "next level up" from blog posts. eBooks and whitepapers share some similarities, with the obvious one being that they're usually much longer than your average blog post.

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