Tag Archives: digital body language

Experience vs. Privacy: Why Are Offline Experiences Creepy Online?

Experience vs. Privacy: Why Are Offline Experiences Creepy Online?

To some people, phrases like “online monitoring” and “customer data capture” conjure images of surveillance — of online retailers stalking their movements as they browse websites. A vocal minority of people believe there is something inherently Orwellian in tracking and analyzing customers’ online activities.

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Tap Your Customer’s Emotions Through the Power of Positive Memories

Tap Your Customer's Emotions Through the Power of Positive Memories

“There’s no WAY I did or said any of those things,” I interrupted my sister. She had been calmly telling me about something horrible I’d done to her, growing up. She had no reason to lie, yet I truly had no memory of the story she was relating.

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