Tag Archives: digital strategy

Gartner: Execs Prioritizing Digital Workplace Without Even Knowing It

Gartner: Execs Prioritizing Digital Workplace Without Even Knowing It

CEOs are building their digital workplaces without even knowing it.  Monica Basso, research vice president at Gartner delivered that message to Gartner Digital Workplace Summit attendees during a session titled "Driving Business Success With a Digital Workplace.

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Successful Digital Experience Strategy Takes Cross-Disciplinary Collaboration

Successful Digital Experience Strategy Takes Cross-Disciplinary Collaboration

Digital experience (DX) initiatives are complex, multifaceted and require expertise across many areas of the organization. Since digital content is consumed across multiple channels and in multiple contexts, technology teams, designers, marketers and lines of business all have their hands in the mix.

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Forrester: Your Best Investment Is Digital Customer Experience

Forrester: Your Best Investment Is Digital Customer Experience

A Forrester survey confirms what CMSWire has been suggesting for a while now: namely, that the best CX investments your organization can make revolve around digital customer experience. Forrester analyst Ted Schadler, who led the study, concludes that “digital customer experiences are half of what it means to

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