Tag Archives: dxs15

10 Ways to Improve Your Digital Experience Strategy

10 Ways to Improve Your Digital Experience Strategy

A rich, meaningful digital experience is the key to effective engagement in today's integrated digital world. It's a business imperative enterprises need to pursue to cultivate and captivate the always-connected consumer. Digital experience is something we spend a lot of time thinking about at CMSWire.

Continue reading...

What You’re Missing About Digital Experience

What You're Missing About Digital Experience

Some people maintain there's no such thing as digital strategy … there's just strategy in a digital world. It's an interesting observation that underscores the imperative of digital transformation ­– the catalyst for CMSWire's inaugural DX Summit this past November. Digital transformation is broadly defined as the use of technology to dramatically improve the performance or

Continue reading...

What’s the Big Deal About Digital Experience? [Video]

What's the Big Deal About Digital Experience? [Video]

If you're still dragging your heels on digital transformation, let me tell you a story.  Back in the mid-1980s, when I was working at a major city daily newspaper, someone brought up the emerging threat from this thing called the Internet. Almost everyone in the room laughed.

Continue reading...

Start 2016 With Innovative Ideas Like These

Start 2016 With Innovative Ideas Like These

You’ve probably brainstormed great ideas for your enterprise in 2016 by now. Or maybe you've spent December thinking of how to spike your egg nog. Either way, you’re innovating. Five technology practitioners got a head start on innovative ideas in 2016 at the inaugural CMSWire DX Summit in Chicago  this

Continue reading...

‘Digital Analytics Helps You Grow Your Business’ [Video]

'Digital Analytics Helps You Grow Your Business' [Video]

Pierre DeBois is the founder of Zimana, a small business digital analytics consultancy.  He contends that companies can optimize their campaigns and operations through a strategic commitment to advanced digital analytics. Done right, with a focused strategy in mind, the data gathered from can help companies reveal relationships between

Continue reading...

Oracle: ‘We’re Always Working on Better Solutions’ [Video]

Oracle: 'We're Always Working on Better Solutions' [Video]

Mike Strutton oversees product innovation and integration for the Oracle Social Cloud, where he's tasked with driving social business and delivering better customer experiences. At the CMSWire DX Summit, Strutton discussed the advantages of all-in-one suite solutions — solutions often created by acquisition of best-of-breed platforms.

Continue reading...

Operationalizing DX: It’s All About People and Strategy

Operationalizing DX: It’s All About People and Strategy

Last week, CMSWire held its inaugural DX Summit live in Chicago and via livestreaming.  There were a few mission critical themes that should shape the way we’re all thinking about and planning for digital experience in the year ahead. Face Your Fear Tami Cannizzaro, senior director of marketing at

Continue reading...

Forrester Rates Australia the DX Champ in Asia Pacific

Forrester Rates Australia the DX Champ in Asia Pacific

Digital experience practitioners and vendors in the Asia Pacific (AP) region can empathize with many of the challenges their North American and European counterparts encountered in the Midwest last week at CMSWire's inaugural DX Summit  in Chicago.

Continue reading...

What We Learned at CMSWire’s DX Summit

What We Learned at CMSWire's DX Summit

CMSWire thanks everyone who played a role in what truly was the success of this publication’s first sales and marketing technology conference, including all who attended the big event in Chicago, all of our remote participants and all of those who put up with our persistent reminders and the #DXS15

Continue reading...

Week in Review: Do DX Platforms Exist? + Future of Online Communities

Early Days of DX #DXS15 Sharing the ballroom stage this week at the W Chicago City Center Hotel for CMSWire's first DX Summit was an incredible honor. We had thought leaders. Digital experience experts. Analysts. Integrators. Consultants. Industry researchers. Practitioners. Read more. Top Stories What got us talking last

Continue reading...