Tag Archives: eye tracking

5 Marketing Considerations for Facial Recognition and Eye Tracking Software

5 Marketing Considerations for Facial Recognition and Eye Tracking Software

As facial recognition and eye-tracking technologies have emerged for marketers and customer experience  (CX) professionals, privacy concerns persist. We recently looked at the privacy scrutiny and potential new regulations requiring strict consent for facial recognition technology. And giants like Facebook and Google are under constant watch for respecting consumers’ private

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