Ethics hardly seems to be a priority among businesses today. And as executive teams increasingly charge marketing departments with driving revenue, it’s easy to see how marketers lose sight of the big picture: what’s good for customers is good for business. The rise of data-privacy regulations is evidence of this.
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As the dust still settles on the enactment of Europe’s data privacy rights earlier this year, US companies are bracing for a fresh round of compliance hype — and this time it hits closer to home.
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I know you’ll be shocked to hear this but that annoying sign you just clicked on, it’s not true. I know it said: “We care about your privacy,” but nobody in here really cares about your privacy. Don’t get me wrong now. It’s not that we actively don’t care.
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The benefits of taking an adaptable rather than a one-size-fits-all approach to problem solving was a realization that came to Carolina Ramirez while growing up around people from different cultures. She’s found that this technique also works well for digital governance.
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Last week, Apple’s CEO Tim Cook made headlines with a passionate and forceful speech in which he called for sweeping digital privacy laws in the US.
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Personal data is currency in today's digital economy. More and more organizations operate via business models that monetize individual information. And up until recently, few regulations existed on how organizations could collect and use that data.
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Privacy Shield, a legal framework struck among the U.S., the EU and Switzerland, seemed to be a godsend to companies seeking a way to comply with data protection requirements when transferring personal data to and from those locations.
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“Consumers have stronger rights to be informed about how organizations use their personal data” ― Elizabeth Denham, information commissioner, ICO For data-driven companies, the question is not “will GDPR impact day-to-day business operations” but “how significantly?” What many CMOs fear is how GDPR will affect their ability to use
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It's no surprise that consumers are worried about privacy. In fact, according to the Federal Trade Commission's 2017 Consumer Sentinel Network Data Book, identity theft was the second biggest category, making up nearly 14 percent of all the consumer complaints.
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There has been a recent upswell of cosmetic surgery requests to make people look like their online filtered selves. This disturbing trend, called “Snapshot dysmorphia,” reveals an unhealthy obsession with surface change, and a blurring of artifice and reality.
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