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News You Can Use: Investors Get Personal with BloomReach

News You Can Use: Investors Get Personal with BloomReach

Investors are taking things personally. Venture capitalists invested $56 million in a Series D funding round into BloomReach, a Mountain, View, Calif.-based cloud personalization platform company. Bain Capital Ventures, Battery Ventures, Lightspeed Ventures, New Enterprise Associates and Salesforce Ventures participated in the funding round.

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