Tag Archives: ralph windsor

What it Will Take for Artificial Intelligence to Become Useful For DAM

What it Will Take for Artificial Intelligence to Become Useful For DAM

Digital asset management (DAM) vendors have started integrating their systems with one or more of the currently available artificial intelligence (AI) image-recognition API components. Vendors typically advertise these tools as complete automation solutions, which free users from ever having to manually enter image tags again.

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DAM Innovation Is Finally on the Horizon: From Value Chains To Blockchains

DAM Innovation Is Finally on the Horizon: From Value Chains To Blockchains

Four years ago I predicted innovation in the DAM industry would suffer because so many digital asset management (DAM) solutions were monolithic and overburdened with features. Vendors of these solutions would find themselves too busy keeping these applications up and running to find the time to innovate.

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DAM Innovation: Fork in the Road

DAM Innovation: Fork in the Road

Over the last year, an ongoing debate has taken place in the DAM industry about innovation. The consensus is that innovation is in retreat and DAM software is becoming increasingly homogeneous. In our coverage at DAM News, we see a vendor's new product release as an accurate signal of intent

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The Next Steps of DAM Consciousness (Pt. 2)

The Next Steps of DAM Consciousness (Pt. 2)

Businesses hear "user adoption strategies" and often think "training or internal communications exercises." This significantly underestimates the scale of the task. User adoption and change management are arguably the most important factors when implementing DAM systems, with success in the latter relying strongly on success in the former.

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The Next Steps of DAM Consciousness

The Next Steps of DAM Consciousness

The first step of Digital Asset Management consciousness is realizing there’s a need.  After that, the fun begins. We covered some of the most common phases people go through in their DAM journey in The Stages Of Digital Asset Management Consciousness. But once a business gets beyond a basic

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The Stages Of Digital Asset Management Consciousness

The Stages Of Digital Asset Management Consciousness

The signs are unmistakable: denial, frustration, bargaining, acceptance. We aren’t talking about the latest self help book or Kübler-Ross. These are some of the many phases organizations go through in their steps towards Digital Asset Management consciousness. David Diamond inspired this article in a comment he made on a piece I wrote on DAM News.

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