Tag Archives: retail

Worried About the Amazon Effect? Let Data Show You the Way

Worried About the Amazon Effect? Let Data Show You the Way

Amazon recognized the long tail opportunity in the market and used the web to revolutionize how we buy and sell. Today, Amazon and Chinese rival Alibaba are challenging organizations in every industry. Alibaba recently set a record with single-day sales of $25.3 billion, and Amazon added Whole Foods and got

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Sara Pollard: Evolve to ‘Stay Relevant’ to Your Workforce’s High Expectations

Sara Pollard: Evolve to 'Stay Relevant' to Your Workforce's High Expectations

A mix of talent, luck and patience has taken Sara Pollard on a digital workplace voyage from working on SharePoint in 2005 — at that time, the height of collaboration technology — to today’s wealth of tool options.

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Why Retail Marketers Need to Jump on the Real-Time Communication Trend

Why Retail Marketers Need to Jump on the Real-Time Communication Trend

Traditional retailers have gone through a rough patch recently. Some of our most beloved stores have closed or are in the process of closing their doors forever. As is the case in any industrial evolution, the strong will survive.

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Building Bridges Between Your Online and Offline Data

Building Bridges Between Your Online and Offline Data

Consumers shop both in the real world and online, crossing back and forth between the two without a second thought. But connecting the dots between online and offline data isn't quite so easy for brands, making it a problem and a priority.  I hope you like building bridges ....

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