Tag Archives: social

How to Rise Above the Communications Noise in Slack

How to Rise Above the Communications Noise in Slack

Over the past few months, Slack has made some major moves in the enterprise space. In July, it bought the HipChat social network from Atlassian and then announced it has raised $427 million in funding. The acquisition and the funding round were designed to further develop Slack which, according

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Discussion Point: How Do You Make the Most of Social?

Discussion Point: How Do You Make the Most of Social?

Digital marketing strategist Robert Rose, in a recent Content Marketing Institute podcast with Joe Pulizzi, discussed annoyances that "need to be retired." One of them: Proving return-on-investment (ROI) as a prerequisite for doing anything in marketing. "That needs to be retired," Rose said. Even in social, where proving ROI has

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