Tag Archives: web content management

How to Prepare for a Sunsetting Web CMS

How to Prepare for a Sunsetting Web CMS

You could have the best web content management system (WCM) in the world, delivering game-changing digital customer experiences. But remember: it’s not yours. Your vendor can pack its bags any day and leave. Mergers happen.  Forrester analyst Ted Schadler called WCM the backbone of digital experience delivery, so

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7 Signs You Need a New Content Management System (CMS)

7 Signs You Need a New Content Management System (CMS)

Your web content management system (Web CMS) is a critical component of your digital customer experience programs. Forrester analyst Ted Schadler has called the Web CMS the backbone of any digital experience delivery system. Research from CMSWire confirms organizations aren’t always happy with their existing Web CMS platforms  (download

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5 Things To Consider Before Abandoning Your Current WCM System

5 Things To Consider Before Abandoning Your Current WCM System

Selecting the right web content management system (WCM) can be an overwhelming process. Look no further than Scott Brinker’s Marketing Technology Landscape which illustrates just how many content management systems and web experience management platforms are on the market. However, there’s good news.

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SDL Refocuses Company With SDL Tridion DX Launch

SDL Refocuses Company With SDL Tridion DX Launch

Language and content management technology provider SDL continued its renewed "organizational focus" this week at the SDL Connect user conference in San Jose, Calif. with the launch of the SDL Tridion DX digital experience product. The launch is only half of the story though.

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E-Spirit’s New Intelligent Content Engine Drives AI-Based Personalization

E-Spirit's New Intelligent Content Engine Drives AI-Based Personalization

E-Spirit has added an artificial intelligence-powered personalization content engine into its FirstSpirit Digital Experience Hub. The Dortmund, Germany-based web content management provider is calling it the FirstSpirit Intelligent Content Engine. FirstSpirit is the company's web content management system that enables its Digital Experience Hub.

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BloomReach Web Content Management Update Targets GDPR Compliance

BloomReach Web Content Management Update Targets GDPR Compliance

BloomReach wants to drive personalized customer experiences while satisfying the privacy compliance demands of the European Union's General Data Protection Regulation (GDPR) in its latest web content management release. The New York City-based digital experience provider has released version 12 of BloomReach Experience, which combines the commerce capabilities of BloomReach

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Inside IBM’s Vision for Headless with Watson Content Hub

Inside IBM's Vision for Headless with Watson Content Hub

Back in March, when the hype surrounding headless content delivery was at its peak, we implored headless CMS vendors to consider the marketers during the transition. Almost none of them were. That’s when IBM digital offers specialist Manil Allal reached out via Twitter to proclaim that IBM did.

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Sitecore and Adobe Share the Crown in Gartner’s WCM Magic Quadrant

Sitecore and Adobe Share the Crown in Gartner's WCM Magic Quadrant

Anyone looking for a major shakeup in Gartner's Magic Quadrant for Web Content Management (WCM) like last year will just have to wait. Stamford, Conn.-based Gartner published its yearly report on WCM vendors today. And while it made a few changes — none were as big as last year when

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