Tag Archives: website search

Quick Links, Slow Links and Bad Navigation Design

Quick Links, Slow Links and Bad Navigation Design

Just because something is used doesn’t mean that it is useful. Design decisions can create the wrong expectations and can send people on journeys that will end up in failure. “To simplify the process for advisers, we introduced a ‘quick links’ box on the landing page of our benefits content,”

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What Search-Based Architecture Provides Your Customers

What Search-Based Architecture Provides Your Customers

When most people think of search, they think of Google, its omnipotent little white box and immense cloud organizing the world’s information, waiting patiently for someone to ask a question in exchange for a few bits of advertising. But search is much larger than Google, or any website search.

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