Tag Archives: Writing

7 Ways to Make Your Writing Personal (but Not Self-Indulgent)

I get a little nervous when I advise that you should write for a specific group of people and convey your perspective. Personal narratives can form connections with strangers almost magically, but self-indulgent writing has the opposite effect. It’s boring and a turn-off. The tricky part is that there’s a fine line between “personal” and
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3 Content Marketing Myths and Their Reality-Based Solutions

We all know that creating content can be hard work. One of our goals at Copyblogger is to help you make sure you’re putting your work into the right things, so you get results and not just a fistful of disappointment. This week, we looked at three myths and mistakes that can hold writers back
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How to Stop Wishing You Had More Time to Write

“If only I had all the time in the world, my blog would be perfect.” That thought has probably crossed your mind more than once. I know it’s crossed mine. I find myself lost in daydreams about how amazing my motorcycle blog could be — if only I had more time. When writerly productivity is
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One Factor that Caused the Current Content Marketing Climate (and How to Fix It)

Pardon our dust. Content marketing is under reconstruction right now, and frankly, it has been for years. Even when content marketing was a newer tactic online, there were naysayers. Now the naysayers point to the loads of crappy content and say, “You think that works?” But there has always been junk. Currently, it’s just easier
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A Dose of Radical Common Sense

You know how sometimes you see some advice that’s completely common sense, but somehow … it’s not at all what you’re doing right now? Yeah, me too. This week was about getting back to sensible solutions to business and content problems. They’re common sense, but, as my colleague Chris Garrett often says: “Common sense isn’t
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Updated: A Breakthrough Resource for Your Content Creation

Editorial Note: Pssst, we actually do have a real breakthrough resource for you — but doors close today, Wednesday, April 4 at 5:00 p.m. Pacific Time. You can check it out here: Creative Content Foundations 2018 Way back in 2014, I wrote about a breakthrough resource for your content creation. Here’s what I had to
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Related Stories

Struggling to Finish Your Blog Post? Try This Quick Editing Tip

Publishing content regularly — and striving to improve with each new creation — is a proven way to figure out how to serve your audience and meet your business goals. But I have other things to do besides writing content, and you do too. Recently, I had trouble finishing a draft of a post and
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Rethink Your Definition of Productivity to Squash Uninspired Filler

You’re not losing your mind. A constant stream of social media posts on the internet right now promise to pull back the curtain on the next great advancement in usefulness, productivity, or shiny automation engines. The cult of productivity is always knocking on our doors because it’s a part of a $10 billion institution that
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Oft-Overlooked Ways to Connect with More Prospects

This week, we talked about forming stronger relationships with prospects. Someone may know you, but do they like you enough to remain an engaged member of your audience? On Monday, Stefanie Flaxman kicked things off by asking that very question. Be sure to try her simple exercise for uncovering what makes you likable and crafting
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How to Write a Killer Book Introduction

It might be a short ebook you intend to give away to blog subscribers. Or you might be trying to pen a New York Times bestseller. Either way, I think I know which bit of your book is causing you problems. The introduction. It’s the biggest hurdle for most of the writers I work with.
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